Are You a Bottleneck or Catalyst for Your Small Business?
Most of my business owner clients hire me because they want to grow. After a few coaching sessions it’s obvious that my clients are...
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Jeff Schuster
- Nov 6, 2022
- 6 min
Engineers CAN Sell
Yes, Engineers CAN sell! In fact, engineers can make some of your best salespeople. However, there are two problems: 1) engineers think...
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Jeff Schuster
- Nov 1, 2022
- 5 min
Business Planning = Profit
If you’re a new or long-time business owner, you’ve heard these words… “Do you have a business plan?” It is one of the first questions a...
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Jeff Schuster
- Oct 23, 2022
- 6 min
Fight or Flight are NOT Your Only Options
I’m not sure where or when I heard it... probably in the few psychology classes I took in college, or in casual conversations with...
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Jeff Schuster
- Oct 18, 2022
- 5 min
Breaking Out of Your Engineering Shell
Engineers… remember all that calculus you took in college? What about physics, dynamics, circuits, thermodynamics? It was drudgery. But…...
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Jeff Schuster
- Oct 10, 2022
- 6 min
Charm School for Engineers
Engineers have awesome critical thinking skills that identify and solve problems. The key word here is “critical”. Engineers tend to have...
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Jeff Schuster
- Oct 5, 2022
- 8 min
20X Your Energy Project Size: Factors to Consider
I’m publishing a series of blog posts that will help energy engineers and business development executives look beyond the typical energy...
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Jeff Schuster
- Sep 30, 2022
- 7 min
20X Your Energy Project Size: The Checklist
I’m publishing a series of posts designed for energy engineers to think beyond the typical energy retrofits; and build meaningful...
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Jeff Schuster
- Sep 20, 2022
- 3 min
How ESCo Engineers can Increase Project Size by 20X
I’ve been in the energy efficiency engineering business for quite some time. I have also trained and mentored energy efficiency...
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Jeff Schuster
- Sep 5, 2022
- 5 min
Inconvenient Leadership
The Right Energy Decisions May be Unpopular In our world, we face difficult decisions daily. Energy and climate change are one of those...
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Jeff Schuster
- Sep 2, 2022
- 4 min
Energy Conflict - How Polarizing Politics Ruins Everything
Our world seems to be more politically polarized then ever. You see it on the news, and you hear it in casual conversation. I don’t think...
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Jeff Schuster
- Aug 28, 2022
- 6 min
Let's Bring Back the Integrity of Green Energy
I have worked in the green energy industry for all my professional life (over 30-years). I started out as an energy manager for a...
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Jeff Schuster
- Aug 9, 2022
- 3 min
How the Inflation Reduction Act Harms the Environment
A large spending bill just passed the Senate and is likely to be heading for President Biden’s signature to become law. As a green energy...
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Jeff Schuster
- Jul 21, 2022
- 9 min
Beating the "Big Guys"
If you’re a small business owner, you may feel like you have no chance beating your larger competitors. The reality is that these large...
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Jeff Schuster
- Jul 19, 2022
- 6 min
Does the Carrot & Stick Approach to Leadership Work?
Organizations who reward successes and exact negative consequences for wrong behavior are said to use a “carrot & stick” approach. The...
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Jeff Schuster
- May 15, 2022
- 5 min
Confrontation... What are You Afraid of?
Let’s face it, most people avoid confrontation. And yet, the one thing that will make your company great is successfully working through...
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Jeff Schuster
- Apr 21, 2022
- 4 min
A "Reasonable Price"
I interact with small business owners on a regular basis. I hear a common complaint from these folks. They get angry when prospective...
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Jeff Schuster
- Apr 21, 2022
- 6 min
How to Make Your BEST Business Decisions
It’s estimated that the average adult makes 35,000 decisions each day. This numbers seems contrived. Let’s just say that you make a lot...
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Jeff Schuster
- Apr 15, 2022
- 5 min
You Have the Answers
A foundational principle in life coaching says, “The answers to all questions lie within.” In other words, you have the answers. Think...
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Jeff Schuster
- Mar 28, 2022
- 5 min
Business Growth Requires Pruning
I’ve learned a great lesson as a homeowner. You must prune your trees and shrubs to foster healthy growth. You must also prune your...
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